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"If a brand genuinely wants to make a social contribution, it should start with who they are, not what they do. For only when a brand has defined itself and its core values can it identify causes or social responsibility initiatives that are in alignment with its authentic brand story."

— Simon Mainwaring
simon mainwaring Quotes Initiative,Contribution,Defined

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Simon Mainwaring
Initiative
Contribution
Defined
Brands
Social Responsibility
Core Values
Alignment

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Make a decision and then make it right. There just are no wrong decisions. You could go this way, or that way, and either way will eventually get you to where you want to be. But in the moment you start complimenting yourself on the decision you've made, in that moment, you come back into vibrational alignment with who-you-really-are.

— Esther Hicks

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It is as if the formation of patterns within the unconscious mind is accompanied by physical patterns in the outer world. In particular, as psychic patterns are on the point of reaching consciousness, the synchronicities reach their peak; moreover, they generally disappear as the individual becomes consciously aware of a new alignment of forces within his or her own personality...It is as if the internal restructuring produces external resonance, or as if a burst of 'mental energy' is propagated outward onto the world.

— F. David Peat

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