"I did a couple of writing seminars in Canada with high school kids. These were the bright kids; they all have computers, but they can't spell. Because spell-check won't [help] you if you don't know through from threw. I told them, "If you can read in the 21st century, you own the world." Because you learn to write from reading."

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Across all Cinderella versions it was clear that the 21st century was not very much in evidence, particularly in the character of Cinderella so it seemed, it felt actually as though it hadn't been done for quite some time, not with the kind of lushness that we could do it with, with an absolute removal of the passivity of Cinderella and finding an amusing way, a lighthearted but significant way of making her proactive and not a girl who's life is about waiting for a bloke.

— Kenneth Branagh