"People must insist on the right to say no, to be alone, to stand out from the herd. Creative artists can say all this in their own way and in their own field, by hard, rigorous work."

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The vocational approach at NOCCA (New Orleans Center for the Creative Arts) helps build grit in students. It teaches them how to be single-minded in pursuit of a goal, to sacrifice for the sake of a passion. The teachers demand hard work from their kids because they know, from personal experience, that creative success requires nothing less.

— Jonah Lehrer