"If you create and market a product or service through a business that is in alignment with your personality, capitalizes on your history, incorporates your experiences, harnesses your talents, optimizes your strengths, complements your weaknesses, honors your life's purpose, and moves you towards the conquest of your own fears, there is ABSOLUTELY NO WAY that anyone in this or any other universe can offer the same value that you do!"

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If your dominant intent is to feel joy while you are doing the work, your triad of intentions - freedom, growth and joy - will come quickly and easily into alignment. See your "career" as one of creating a joyful life experience. You are not a creator of things or a regurgitator of what someone else has created or a gatherer of stuff. You are a creator, and the subject of your creation is your joyful life experience. That is your mission. That is your quest. That is why you are here.

— Esther Hicks