"Jeff Smith was the Julia Child of my generation. When his television show, 'The Frugal Gourmet,' made its debut on PBS in the 1980s, it conveyed such genuine enthusiasm for cooking that I was moved for the first time to slap down cold cash for a collection of recipes."

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When you are insecure, it turns people off. To spend money, people have to give away a part of their security. When they make the transfer of money to you, they have to feel solid; they have to feel they are getting something that will make them more, because they are paying out and becoming less right now. If you are solid and contained and secure, it helps them feel solid, so they transfer their cash more readily.

— Stuart Wilde