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— George Lois"I am in the poison gas business. Advertising should make you choke, make your eyes water, make you feel sick."
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Advertising, an art, is constantly besieged and compromised by logicians and technocrats, the scientists of our profession who wildly miss the main point about everything we do.
— George Lois
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Consumers still buy products whose advertising promises them value for money, beauty, nutrition, relief from suffering, social status and so on.
— David Ogilvy
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