"I do a lot of writing in my capacity as the creative director for a marketing agency. These days, though, I'm trying to write a little bit most evenings just to keep the creative juices flowing."

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The techniques are all means of dealing with one simple idea: She wrote it. (That is, the "wrong" person--in this case, female--has created the "right" value--i.e., art.) Denial of Agency: She didn't write it. Pollution of Agency: She shouldn't have written it. Double Standard of Content: Yes, but look what she wrote about. False Categorizing: She is not really she [an artist] and it is not really it [serious, of the right genre, aesthetically sound, important, etc.] so how could "she" have written "it"? Or simply: Neither "she" nor "it" exists (simple exclusion).

— Joanna Russ