"Some of my favorite movies are action movies. You want something good to say. That comes from good writing. But writing is not a skill I possess, unfortunately."

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So each of the commercials- basically it's an action movie cliché. "Bus" is very much inspired by Speed obviously, where you have a high-jacked out of control bus, and you have heroes who are trying to jump from a moving vehicle to the bus and they just can't do it because the moving vehicle can't get close enough, because all these VW cars have this distancing technology, which is really fantastic.

— Paul W. S. Anderson