Jay Conrad Levinson Quotes | Guerrilla marketing aims its message at indiv...

"Guerrilla marketing aims its message at individuals or, if it must be a group, the smaller the group, the better."

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At its fundamentally flawed core, the aim of almost any learning program is to help us become who we are not.

— Tom Rath

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There is, of course, nothing wrong in a program that aims to please everybody, except that as a rule it is a prelude to dictatorship.

— J. Christopher Herold

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