"Just follow your gut. If you seriously believe that something is the right thing to do, if you are so convinced that your stomach is knotting up every time someone suggests an alternative way of doing all this, take a deep breath and just say, "You're wrong.""

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Candidates rarely win battles with the media, and unless you really know what you're doing you should not tangle with them. The exception is when you know this is a search-and- destroy mission on the part of the media and your case is very strong, you are very articulate, you know what you're trying to accomplish - and you have no alternatives.

— Roger Ailes