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— Kurt Cobain"By definition pop is extremely catchy, whether you like it or not."
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Not only is a good name catchy and memorable, it should help people understand what your business does. If your name reflects your products or services you'll have a much better chance of being found [via Google search], so it's important to choose wisely.
— Lori Greiner
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You know that a plan was dreamed up by politicians and pollsters - and not by, oh, anyone who knows what they are talking about - when the numbers are nice and round with a catchy ring to them.
— Jerry Taylor
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