"Every time we give our word, it counts. For the most part, people give their word entirely too often. Our word is a precious commodity and should be treated as such."

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The function of entrepreneurs is to reform or revolutionize the pattern of production by exploiting an invention or, more generally, an untried technological possibility for producing a new commodity or producing an old one in a new way, by opening up a new source of supply of materials or a new outlet for products, by reorganizing an industry and so on.

— Joseph A. Schumpeter