"Create the kind of workplace and company culture that will attract great talent. If you hire brilliant people, they will make work feel more like play."

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Sincerity becomes apparent. From being apparent, it becomes manifest. From being manifest, it becomes brilliant. Brilliant, it affects others. Affecting others, they are changed by it. Changed by it, they are transformed. It is only he who is possessed of the most complete sincerity that can exist under heaven, who can transform.

— Confucius