"Some CEO's feel like if the 'opt out of social' they are somehow protected. That is just crazy."

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Why is McDonalds still counting? How insecure is this company? 40 million, 80 billion million jillion killion tillion... who cares? Is anyone really impressed by that any more? Ooh, 89 billion sold? All right, I'll have one! I'm satisfied! I'd like to tell the CEO of McDonalds, "Look. We all get it, okay? You've sold a lot of hamburgers. Whatever the number is, just put up a sign, 'McDonalds: We're Doing Very Well.' We are tired of hearing about every goddamn one of them."

— Jerry Seinfeld