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— Wilbur Ross"If you want to do something to destroy consumer spending, just eat away at the middle class because the other problem we have is the structural problem of middle class America."
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The model of getting the consumer to come to you is old, and the new model is how can you get to the consumer on their terms, in ways they want to engage in. How people are choosing to interface with content is very different. You’ve got to marry different platforms.
— Mindy Grossman
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Copy is a direct conversation with the consumer.
— Shirley Polykoff
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