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— William McDonough"All these corporate reports say they want zero carbon. Well that is ridiculous, because you are not telling us what you are, you are telling us what you are not."
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Imagine walking into a grocery there is a jar sitting there with a lid on it saying it's not carbon. That is ridiculous. It's an empty jar.
— William McDonough
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If you don't like carbon, if you want to be zero carbon, then you might as well shoot yourself, dry up and blow away because you are carbon.
— William McDonough
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