"The fear of loss is an engine of horrors, but also a source of the greatest forms of heroism. There's not a lot of art that puts that in bold letters. It's psychologically very interesting and acute, I think. That's not the central reading, I think, of the New Testament."

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I look at Starbucks, Howard Schultz has made many brilliant decisions, and one of the things that they did was they invented the third space. It's not work, it's not home. That's one of the engines of its spread. But at the same time he was doing that, he bet the farm to open more and more stores in any given town, and making it ubiquitous made it much easier to say to your friend, I'll meet you at Starbucks.

— Seth Godin