Ron Kaufman Quotes | If customers say you're just 'all right', you...

"If customers say you're just 'all right', you've not done enough, you've failed to delight."

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If you were a customer, would you come back to buy your products or services?

— Ron Kaufman

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The right measure is not how many customers you've got, but how closely you hold them.

— Ron Kaufman

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