Share this sentence

"Marketing today is much more like sailing than driving. Your boat is the brand. If you point your boat in the right direction, follow the winds/currents, and steer, you will get the boat to go where you want it. Marketers should become the wind, but accept that they’re at the mercy of the currents and weather"

Steve Rubel
steve rubel Quotes Marketing,Brands,Currents

Loading recommended content...