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PR got to be much bigger because of the emergence of digital media. Now we have hundreds of people who are, in a sense, manning embassies for Facebook and Twitter for brands. So the business in effect has morphed from pitching stories to traditional media, to working with bloggers, Twitter, Facebook and other social media, and then putting good content up on owned websites.
Sep 10, 2025
Well digital media and social media are eliminating the middle man - in the old days, you had to go through the editors. Or the television producer, you know? Now you have people talking directly to each other, globally who have never met. I think you put the "word" in "word of mouth."
You should always be learning. The fitness industry is always changing, especially with digital media giving it out anytime.
I don't think there's a... boundary between digital media and print media. Every magazine is doing an online version.
I do believe that with more worldwide influences, the coming of the internet age and digital media, the flow of information is far greater, and people's understanding can expand more easily.
When CNN launched in the early 1980s, everybody said: A 24-hour news network won't work. They launched, they did ok, CNN went almost bankrupt because of the risks they had taken, they got bailed out, and 25 years later CNN is a huge global brand. I think the same is going to happen in digital. If you look at the younger generation, there is a huge consumption of digital media and almost no consumption of print or traditional television. Eventually money will follow that. It is just a question of which companies win, how long it takes to get there and what kind of model you need to apply.
Well, you know, News Corp is the only real media global - that has a global presence that's involved in TV production, in movies, in publishing, in newspapers, digital media, et cetera. So for a company like that to function, clearly it does not depend only on Rupert Murdoch or James Murdoch.
This 'oh let's hug it out' without taking any responsibility is exactly the problem. ... We are not silly irrational little girls. We are running a serious business with investments from the biggest VCs in the Valley.
Librarians are teaching the next generation how to use digital media responsibly.
On the one hand, parents want their children to swim expertly in the digital stream that they will have to navigate all their lives; on the other hand, they fear that too much digital media, too early, will sink them.
I suddenly realized that in order to do what I wanted to do, I had to become that which I hated - which is the head of a record company or a digital media conglomerate - and just do whatever you want.
We couldn't be happier with our Storyboard team's effort.
The traditional media does not have the kind of reporting muscle on the ground that it used to. I was very hopeful that the new digital media operations would pick up that slack, and a lot of them are trying and they're doing creative things. But none of them can scale appropriately to have enough journalistic firepower as well.
In this day and age of digital media, as we've learned, it's not as though nobody's going to find out what you said.
Sooner rather than later, any other form other than digital media will be a thing of the past. It won't vanish, but let's face it, this is seemingly the way of the future.
I'm bullish on writing. Movies, radio, television, and now digital media - everything was supposed to push us away from text, to video or "back" to speech. First, there's no going back. We're always stumbling forward. Second, writing is invincible. Thirty years ago, we thought we'd all be talking to our computers; instead, we're all typing on our phones.
Marketing is no longer about the stuff that you male, but about the stories you tell.
The explosion of the Web and digital media from 1995 to 2000 shook companies more profoundly in a shorter time than anything since the end of World War II.
All one needs is a computer, a network connection, and a bright spark of initiative and creativity to join the economy.
Digital media enables us to build more stages for our kids to express themselves.
If you have more money than brains, you should focus on outbound marketing, If you have more brains than money, you should focus on inbound marketing.
Measurement is like laundry. It piles up the longer you wait to do it.
We have technology, finally, that for the first time in human history allows people to really maintain rich connections with much larger numbers of people.
Digital media has destroyed much of the magic and mystery of the medium.
It took a woman to actually do something about the lack of women in creative departments.
Social media is about sociology and psychology more then technology.
You would be surprised how many people that are very passionate about classical music are deeply involved in Hip Hop. You would think Jazz would be the natural associative, but it's extraordinary what kind of crossed-genre associations we are finding in digital media. And even as I'm talking about it, I find myself speaking very much more about how people are accessing that which, what I do, rather than me being preoccupied trying to market something that I do to them.
I think that every educator, indeed every human being, is concerned with what is true and what is not; what experiences to cherish and which ones to avoid; and how best to relate to other human beings. We differ in how conscious we are of these questions; how reflective we are about our own stances; whether we are aware of how these human virtues are threatened by critiques (philosophical, cultural) and by technologies (chiefly the digital media). A good educator should help us all to navigate our way in this tangled web of virtues.
I think digital media is a valid tool, one that has it's own strengths and weaknesses. So often I see people dismissing digital art as somehow cheating or not as valid or important as traditional art, but the computer is just another tool.
The evolving social and digital media platforms and highly innovative and relevant payment capabilities are causing seismic changes in consumer behavior and creating equally disruptive opportunities for business.
Think like a publisher, not a marketer.
Content is fire. Social media is gasoline.
Social and digital media is a bullet train, and that bullet train is not coming home.
May I so boldly suggest that this Thanksgiving, we focus on one-on-one conversations, instead of broadcasting our lives to the masses.
Digital media are biased toward replication and storage. Our digital photos practically upload and post themselves on Facebook, and our most deleted e-mails tend to resurface when we least expect it. Yes, everything you do in the digital realm may as well be broadcast on prime-time television and chiseled on the side of the Parthenon.
My background is in like short form digital media, I call myself more of a digital filmmaker than anything else.
You guys are more talented than anyone in the Tumblr office or in Palo Alto or Sunnyvale. We're constantly in awe, constantly in service.
Designers from start to finish now in digital media have to think in a much more sort of thoughtful serious and humble way about how design audiences will receive their products.
What is Atlas Obscura? So, it was a small digital media company. It's an atlas, it's literally like, an atlas of places, wonderful, unusual places.
Paper remains the standard to which digital media can only aspire.
I think initially, the record industry struggled a lot with digital media because there are a lot of aspects to it that can potentially destroy our industry.
Your writers write these pieces about meaningless startups, meaningless apps and meaningless companies.
Yeah, look, I think what we have with the social media and the digital media, and all the telecommunications we have today is a big megaphone, amplification.
I get the sense many people are unsure about their digital media allocation. Even those who believe they are progressive in their thinking wonder if they have got it right.
People influence people. Nothing influences people more than a recommendation from a trusted friend. A trusted referral influences people more than the best broadcast message. A trusted referral is the Holy Grail of advertising.
You can buy attention (advertising). You can beg for attention from the media (PR). You can bug people one at a time to get attention (sales). Or you can earn attention by creating something interesting and valuable and then publishing it online for free.
Digital advertising is now larger than TV.
A brand is no longer what we tell the consumer it is - it is what consumers tell each other it is.
I have as big of an ego as it gets, but I have, stunningly, a lot of humility considering some of the accomplishments I've had.
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