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Simplicity is about subtracting the obvious and adding the meaningful.
Sep 15, 2025
Simplicity is natures first step, and the last of art.
Design is a word that's come to mean so much that it's also a word that has come to mean nothing.
Design is the fundamental soul of a human-made creation that ends up expressing itself in successive outer layers of the product or service.
A language that doesn't have everything is actually easier to program in than some that do
The greatest obstacle to discovery is not ignorance - it is the illusion of knowledge.
Premature optimization is the root of all evil in programming.
The unavoidable price of reliability is simplicity.
Premature optimization is the root of all evil.
Simple things should be simple and complex things should be possible.
The cheapest, fastest, and most reliable components are those that aren't there.
Controlling complexity is the essence of computer programming.
Beauty is more important in computing than anywhere else in technology because software is so complicated. Beauty is the ultimate defense against complexity.
The art of simplicity is a puzzle of complexity.
Simplicity does not precede complexity, but follows it.
The cost of adding a feature isn't just the time it takes to code it. The cost also includes the addition of an obstacle to future expansion. ... The trick is to pick the features that don't fight each other.
There are two ways of constructing a software design: One way is to make it so simple that there are obviously no deficiencies, and the other way is to make it so complicated that there are no obvious deficiencies. The first method is far more difficult.
Simplicity is not the absence of clutter, that's a consequence of simplicity. Simplicity is somehow essentially describing the purpose and place of an object and product. The absence of clutter is just a clutter-free product. That's not simple.
Simplicity is somehow essentially describing the purpose and place of an object and product.
Three Rules of Work: Out of clutter find simplicity. From discord find harmony. In the middle of difficulty lies opportunity.
Our goal is to try to bring a calm and simplicity to what are incredibly complex problems so that you're not aware really of the solution.
Simple can be harder than complex. You have to work hard to get your thinking clean to make it simple.
That's been one of my mantras - focus and simplicity. Simple can be harder than complex.
Focus and simplicity...once you get there, you can move mountains.
It's really hard to design products by focus groups. A lot of times, people don't know what they want until you show it to them.
Simplicity is not the goal. It is the by-product of a good idea and modest expectations.
Make everything as simple as possible, but not simpler.
Clutter and confusion are failures of design, not attributes of information.
Have nothing in your house that you do not know to be useful, or believe to be beautiful.
Good artists copy, great artists steal.
Simplicity, carried to an an extreme, becomes elegance.
Design is not just what it looks like and feels like. Design is how it works.
Any intelligent fool can make things bigger and more complex... It takes a touch of genius - and a lot of courage to move in the opposite direction.
Making the simple complicated is commonplace.
Making the simple complicated is commonplace; making the complicated simple, awesomely simple, that's creativity.
When I'm working on a problem, I never think about beauty. I think only how to solve the problem.
When I am working on a problem, I never think about beauty but when I have finished, if the solution is not beautiful, I know it is wrong.
Simplicity and Repose are qualities that measure the true value of any work of art.
A common mistake that people make when trying to design something completely foolproof is to underestimate the ingenuity of complete fools.
Simplicity in character, in manners, in style; in all things the supreme excellence is simplicity.
A lot of people in our industry haven't had very diverse experiences. So they don't have enough dots to connect, and they end up with very linear solutions without a broad perspective on the problem. The broader one's understanding of the human experience, the better design we will have.
The broader one's understanding of the human experience, the better design we will have.
Increasingly, people seem to misinterpret complexity as sophistication, which is baffling -- the incomprehensible should cause suspicion rather than admiration.
Perfection is finally attained not when there is no longer anything to add, but when there is no longer anything to take away, when a body has been stripped down to its nakedness.
A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away.
It takes a touch of genius - and a lot of courage to move in the opposite direction.
I have yet to see any problem, however complicated, which, when you looked at it in the right way, did not become still more complicated.
The absence of clutter is just a clutter-free product. That's not simple.
Simplicity is not the absence of clutter.
The ability to simplify means to eliminate the unnecessary so that the necessary may speak.