Branding Quotes

Your personal brand is what people say about you when you are not in the room - remember that. And more importantly, let's discover why!

Some guys make their careers off one horse; kind of a trick horse, a wonder horse. I'm not knocking that, but for me I'm trying to get better and study. That means taking out new horses. It's a life study. When I've finished a horse, I turn him out and basically stop riding him, except taking him to the occasional branding so I can enjoy him.

I suspect that someday in a world with legal marijuana for adults, you will probably have branding that occurs for different types of the product.

It's the most dangerous world for bands nowadays because everybody's branding and trying to steal your vibe as soon as you do anything that anyone cares about. It's very weird.

Branding jails corporate America but honesty sets entrepreneurs free.

The real success story of branding in recent decades has been the way in which companies have used their brands to turn the satisfaction of complex and even spiritual needs into commercial transactions.

Branding is overrated.

TV feels quite constipated, and the thing I find particularly difficult is the branding of the channels where it's not 'Is it a good script?' but 'Is it a BBC2 script?'

The crisis besetting America is not just an economic or political crisis; something deeper is wreaking havoc across the land, a mercenary and utilitarian attitude that demonstrates little empathy for people’s actual well-being, that dismisses imagination and thought, branding passion for knowledge as irrelevant.

A branding program should be designed to differentiate your cow from all the other cattle on the range. Even if all the cattle on the range look pretty much alike.

Personal branding is about figuring who you are and what turns you on and then monetising it

Nationalism as we know it, is the result of a form of state-sponsored branding.

The goal here is to build a brand around social relevance in media (with his Participant Productions company).

Feminism doesn't need re-branding. It names a problem and it is an uncomfortable truth for many

What I really, hugely, and antagonistically dislike is the attempt to quantify the unquantifiable. And if you are a branding consultant, you have to accept that there are a lot of things you just cannot quantify.

Personal branding is one thing that you just can't do well on your own. You are too close to it.

It's quite extraordinary that a recourse (branding/identity) which is generally regarded as so significant, and is now so ubiquitous, is so little understood.

There is a branding influence on my work. But there's nothing really new about people as brands. The only difference is the scale and exposure.

Perhaps if we could popularise through the techniques of branding and consumerism, a different idea, a different narrative, perhaps the world can change. After all it changes constantly and incessantly, it's just the perceptions that we have are governed by people with self-interest and are not inalignment with the health and safety of us as individuals or as a planet.

I'm not into branding - I'm trying to be organic to who I am on every level. I do really connect to being a part of the working class. Those are my roots. My family [consists of] farmers from Portugal, builders, housekeepers and stonemasons.

Today a celebrity sex video isn't a stigma that requires penance and smarm removal; it's a branding device, a platform enhancer, a show reel.

We wound up taking my enterprise inside marketing, branding, management, finances. We went in there [Sisterhood of Hip Hop show] and taught them a little bit about everything in hopes of them being able to have some takeaways that they'd be able to use in the future for their own careers. And I think we were pretty successful.

I mean, props to Paris Hilton because she's doing it really well and for someone that's such a wealthy heiress she doesn't really have to lift a finger at all. She was the first example of really strong branding and is obviously a very clever businesswoman. I remember recently they printed in a British magazine, they compared her to Kim Kardashian in the sales of perfume and all of this other stuff. She still makes huge revenue from all of her different business endeavors.

I've always had a knack for branding, so even with the lemonade stands, it was "Gary's Lemonade Stand." I worked on the signs all day, more so than on the lemonade itself. Then I learned you had to make good lemonade to build an actual business, so that taught me about lifetime value and quality.

You've gotta understand that with branding and the way things are promoted, in our day and age, your older movie stars are not reachable or accessible because they're not a part of the whole social media world.

I've always thought that a name says a lot about a person. So naturally, being named Howard, I always wanted to crawl into a hole.

All I'm saying is that Louis Vuitton and L'Oreal didn't invent branding at some point in the mid-Eighties. Big, reassuring names have been around a long time.

The press needs stories constantly. No need to bleed, just feed. Branding will keep you standing... Get press not stress.

I am never going to do an Empire Strikes Back ending again in a game, even if they put branding irons to my feet.

A vampire is branding girls, okay?" I ignored his refusal. "Something about that just feels wrong to me." "I would hope so.

A lot of my branding has come from stubbornness - I knew what I liked. I knew what I wanted to do.

In general, the questions that are on our mind are the same questions that have been driving our work over the past decade. How do we bring order to this messy, unpredictable world of innovation? How can we dramatically improve the chances of creating a successful new-growth business? How can we do this again and again? More specifically, it has become very clear that the fundamental paradigms of market segmentation and branding are badly broken - and we're working on developing more useful theories for these dimensions of innovation.

I grew up in a world where authority was female. I never thought to call myself a feminist because of branding. I had this skewed idea of feminist: I thought it meant being a woman who hates men. When I read Chimamanda Ngozi Adichie's We Should All Be Feminists, I was like, "Oh, this is what my mom taught me. This is simple. I don't understand why everybody is not this."

It can be tricky with branding these days, because everything is kind of branded.

You can trace a through-line from the eighties to the present, and in retrospect Trump was always one of the minor avatars of a certain business model, all through that time. One based on branding, celebrity, and exploiting certain quirks of media form for fun and profit. In some ways he is not all that exceptional.

NASA might do well to adopt the Red Bull approach to branding and astronautics. Suddenly the man in the spacesuit is not an underpaid civil servant; he's the ultimate extreme athlete. Red Bull knows how to make space hip.

I'm a big fan of Kiss. Gene Simmons, he's all into marketing and branding. You name it, there's some type of product with Kiss' name on it. Studying people like that, you see guys have hooks and there are reasons people are successful.

Ronald Reagan came to office and had already been an experienced politician as governor of California, whose ideology and ideas, no matter how simplistic or no matter how much you may disagree with them, were fairly well-developed and fairly consistent. Donald Trump is a real-estate branding operator and a reality-show television star whose entrance into big-time politics, as a victor, as someone who will now wield tremendous power, was as shocking to him as it was to everybody else.

Every relationship should eventually become a long-term relationship. Any director that I meet now isn't just a director. He's potentially a friend, and someone I can call to do a project that I want or that I have. That's what I mean when I say branding and developing yourself, as a business.

Wit implies hatred or contempt of folly and crime, produces its effects by brisk shocks of surprise, uses the whip of scorpions and the branding-iron, stabs, stings, pinches, tortures, goads, teases, corrodes, undermines.

'Branding' has taken on too much of a role as a specialized craft performed by voodoo artists.

USA does such a great job sort of branding and packaging their shows and you know, they move and they sort of you got to keep up, you've really got to keep up with the train.

There is no border. I'm branding my films as Malay cinema, but it's just about cinema. Everything that I make is about humanity's struggle, so there is no border, really.

Personal branding is about managing your name - even if you don't own a business - in a world of misinformation, disinformation, and semi-permanent Google records. Going on a date? Chances are that your "blind" date has Googled your name. Going to a job interview? Ditto.

It's important to build a personal brand because it's the only thing you're going to have. Your reputation online, and in the new business world is pretty much the game, so you've got to be a good person. You can't hide anything, and more importantly, you've got to be out there at some level.

Poets tend to form loose groups - the "Romantics" or the "Imagists". And sometimes they write manifestoes in the name of these groups. This can be good. It forces the poet and the audience to think. But it can also be dangerous. It can turn into a branding device so that potential readers believe they know all they need to know once they know you've been associated with a certain group or position. It can freeze things in place. That's where thinking stops.

Nowadays, if you're a great artist, you don't have to leave the house, which is a really big difference. You're closer to the artist. And the artist can be closer to their artistry without having to always worry about branding themselves or building something image-wise.

To find yourself, think for yourself.

If you can't find your own center and love for yourself, nothing else works.

I've always had an interest in the fashion industry. Fashion advertising and lifestyle branding has always been intriguing and provocative to me. It's not just clothing or style that I had interest in, it was more the marketing side of things that I had intrigue in.