Advertisements Quotes

Let's note, that in what I consider the most disgraceful performance abroad by an American official in my lifetime - something not exampled since Jane Fonda sat on the anti-aircraft gun in Hanoi to be photographed - Mr. McDermott said in effect, not in effect, he said it, we should take Saddam Hussein at his word and not take the President at his word. He said the United States is simply trying to provoke. I mean, why Saddam Hussein doesn't pay commercial time for that advertisement for his policy, I do not know.

The civilized people of today look back with horror at their medieval ancestors who wantonly destroyed great works of art or sat slothfully by while they destroyed. We have passed this stage.... Here in the U.S. we turn our rivers and streams into sewers and dumping grounds, we pollute the air, we destroy our forests and exterminate fishes, birds and mammals - not to speak of vulgarizing charming landscapes with hideous advertisements. But at best it looks as if our people were awakening.

The public doesnt particularly care for advertisements.

The monster of advertisement...is a sort of octopus with innumerable tentacles. It throws out to right and left, in front and behind, its clammy arms, and gathers in, through its thousand little suckers, all the gossip and slander and praise afloat.

One thing I'll say about Hitler that many people don't realize - and I don't mean to besmirch the industry - but he did get his start, not only as an artist, but as an advertising man writing art for advertisements.

Every single element in an advertisement - headline, subhead, photo, and copy - must be put there not because it looks good, not because it sounds good, but because testing has shown that it works best!

Unfortunately, every American citizen takes the same position... that we don’t like negative advertisements. But they work! And, as you see, many a candidate has prevailed by tearing down the reputation of an opponent in a more advantageous position.

Merchandisers, by embedding subliminal trigger devices in media, are able to evoke a strong emotional relationship between, say, a product perceived in an advertisement weeks before and the strongest of all emotional stimuli - love (sex) and death.

All television is an advertisement - that's why it exists. It wasn't the art-form first and then the commerce - it was that they could put on entertainment long enough to distract people into looking at products. It's for focusing people on advertising and separating you from money in some way. Some people forget that. The side product is that we get some great eye candy. TV is the best it has ever been right now. I don't have a problem with that since it's what keep us employed.

I naturally own a lot of very old magazines. And I enjoy going to old magazines because the advertisements in those magazines tended to have thousands of words of copy in them.

In 1916, when Johnny Heartfield and I invented photomontage in my studio at the south end of the town at five o'clock one May morning, we had no idea of the immense possibilities, or of the thorny but successful career, that awaited the new invention. On a piece of cardboard we pasted a mishmash of advertisements for hernia belts, student song books and dog food, labels from schnaps and wine bottles, and photographs from picture papers, cut up at will in such a way as to say, in pictures, what would have been banned by the censors if we had said it in words.

Computer enhancement has spread to still photography in advertisements, fashion pictorials, and magazine covers, where the human figure and face are subtly elongated or remodeled at will. Caricature is our ruling mode.

I wonder how many college tuitions could be paid off with the amount of money spent by Minions on advertisement.

The ethical rule is from Samuel Johnson who believed that maintenance of easily removable ignorance by a responsible office holder was treacherous malfeasance in meeting moral obligation. The prudential rule is that underlying the old Warner & Swasey advertisement for machine tools: "The man who needs a new machine tool, and hasn't bought it, is already paying for it". The Warner & Swasey rule also applies, I believe, to thinking tools. If you don't have the right thinking tools, you, and the people you seek to help, are already suffering from your easily removable ignorance.

Walking with someone through grief, or through the process of reconciliation, requires patience, presence, and a willingness to wander, to take the scenic route. But the modern-day church doesn't like to wander or wait. The modern-day church likes results. Convinced the gospel is a product we've got to sell to an increasingly shrinking market, we like our people to function as walking advertisements: happy, put-together, finished - proof that this Jesus stuff WORKS!

Margaret Thatcher in Britain and soon after Ronald Reagan in the United States - both hard-line advocates of market fundamentalism - announced that there was no such thing as society and that government was the problem not the solution. Democracy and the political process were all but sacrificed to the power of corporations and the emerging financial service industries, just as hope was appropriated as an advertisement for a whitewashed world in which the capacity of culture to critique oppressive social practices was greatly diminished.

A good headline can make an advertisement good even if the picture is poor.

Get the big point of your advertisement into your headline. Use your headline as a hook to reach out and catch the special group of people you are trying to interest.

The Holy Grail of advertising has always been advertisement that people want to watch, which occasionally happens. You know, the Super Bowl, people sit there and watch the advertisements. Some print advertising is very beautiful.

I think if you can create a meaningful thing that is also an advertisement that's a pretty cool option for brands.

When I was in England, I had seen advertisements about typing agencies; I had learned that if you really want to make a good impression, you should have your manuscript well typed.

All media depend on advertisement to survive.

In the communist revolution in North Korea, when they threw out the Japanese occupiers, they claimed the power in the dynamic of this volcano for their revolution, saying that this is at the center of the dynamics of our revolution. Everything that you encounter - you don't have, for example, any advertisements, you don't have anything like that anywhere in the country - if you see anything it would be propaganda, and propaganda always inevitably comes back to the volcano. It's always including the volcano. You see the new leader and standing behind him you see the volcano.

When you look in one direction where Troy's chair was, you could see out through the yard across the street, there was an old cork bar advertisement for five cents. We wanted it to feel like this was real life [in Fences] and that it extended blocks and blocks.

When you're on the bus or subway or in your car, why busy your mind with all the garbage of advertisements? Why fill your mind with television and radio? Somehow you have to decide what your mind will receive. I don't mean you shouldn't ever go to movies or watch television, but control what enters your mind and heart. It's not just a question of pushing bad things out but also a question of holding on to something really good.

The switch to the market in Eastern Europe, of course, has not exactly been one of the greatest advertisements for the market. There's no question the socialist system - and I hate to use the word 'socialist,' but I suppose some description of a system in which the state is in control - was breaking down, really collapsing. In these countries, most markedly in Russia itself and in a number of the others, it obviously was based on a tyranny, which is unacceptable even if it were producing good economic results, which it was not.

Sadly and criminally, many self-indulgent inactive pacifists have shunned me for being an outspoken supporter of X's 'by any means necessary' philosophy, even though NOT supporting me means you are supporting violence since millions of meat, dairy, egg and honey-eaters who would have had a chance to see my speeches, essays or advertisements continue along their violent paths unchallenged.

I did love that scene in the movie [ "Our Brand Is Crisis"] because it's like "The Wizard of Oz." You see the backstage action of politics. You have access to see behind the curtain. You see how it's all one big advertisement.

There's a fantastic, thousand-page book by David Thomson about [David O. Selznick]. Again, it's not the best argument or the best advertisement for his story, because most people aren't going to read a thousand-page book. But I feel like the rise and fall and the work [Mayer] produced - not just the movies, but the memos, the volume of writing - he's just so passionate, and that's really exciting.

The votes elected officials make should be based on the best interests of the American people, not the fear of retribution when shadowy groups spend millions of dollars on negative advertisements.

Different groups are differentially vulnerable to advertising; and their vulnerability varies not so much with the character or quantity of advertisements as with the informational resources they can claim by age, education, station in life, and government guarantees of consumer protection.

To measure your needs by that which is projected via mass media is a mistake that has no mercy. The average person views a minimum of one thousand advertisements a day. To say "no" to the most outrageous commercials is an act of responsibility that needs to be taught early and often.

I'm one of those people that think that what you put up on screen, no matter how you're stating it, is usually an advertisement for it. Even if I'm saying "it's really bad to do this, or it's really good to do this" - regardless, the fact that it's on film, presented in this huge way, is appealing.

Do any exercise you want as long as you're willing to do it. You see gym equipment on TV advertisements all the time, but guess what? It's only good if you actually use it.

The rich philistinism emanating from advertisements is due not to their exaggerating (or inventing) the glory of this or that serviceable article but to suggesting that the acme of human happiness is purchasable and that its purchase somehow ennobles the purchaser.

We used to get published a lot. And there was this vodka advertisement... it embarrassed me a lot afterwards.

Communication has always been at the service of power. Michelangelo painted the Sistine Chapel for the Pope. Is it not an advertisement for the Church? I try to make the best pictures I can and sometimes they are used in advertising campaigns.

We were so poor; the ultimate luxury in our house at the time was ashtrays without advertisements.

To exist as an advertisement of her husband's income, or her father's generosity, has become a second nature to many a woman who must have undergone, one would say, some long and subtle process of degradation before she sunk [sic] so low, or grovelled so serenely.

In every mutual fund prospectus, in every sales promotional folder, and in every mutual fund advertisement (albeit in print almost too small to read), the following warning appears: "Past performance is no guarantee of future results."

A fairly clear line separated advertisement from art. ... The first effect of the triumph of the capitalist (if we allow him to triumph) will be that that line of demarcation will entirely disappear. There will be no art that might not just as well be advertisement.

In general, the public knowledge base and thus decision-making behaviors are far more influenced by advertisement than with current science.

I did something rather innovative that my competitors didn't like: I took out a full-page advertisement in the Yellow Pages that listed an office on the east side of Cincinnati, and another office on the west side, while every other heating/air-conditioning company had only one location and one phone number. I was the citywide company. In fact, our 'westside office' was just an answering service taking telephone message. From the start we appeared to be a big company.

Reading aloud is the best advertisement because it works. It allows a child to sample the delights of reading and conditions him to believe that reading is a pleasureful experience, not a painful or boring one.

What we want is a social harmony, even as we live in a world where any idea about the real thing is as likely to evoke the ancient memory of an advertisement for a soda pop as anything solid or necessary.

Basically, art should remain something that is complex, that has many layers, so there's always a possibility to reconsider things and have a different perspective. It's not just an advertisement with one single message that has some authority, political or not.

Making the logo twice the size is often a good thing to do, because most advertisements are deficient in brand identification. Showing the clients' faces is also a better stratagem than it may sound, because the public is more interested in personalities than in corporations. Some clients can be projected as human symbols of their own products.

I was very pleased to get a Supreme Court justice suggesting a column, so I went and did a column about Beano. I went with my wife and another guy to a Mexican restaurant, which we thought would be the ultimate test for an antiflatulance product. There's a reason most of Mexico is located out of doors. And it worked. Several newspapers refused to run that column. But they did run advertisements for Beano.

People ask 'How does doing a film compare to doing an ad?' Well, when you're doing a commercial you don't have to sell tickets. You have a captured audience. Which is actually completely rare and great; it gives you a lot of freedom. When you make a film, you have to do advertisements for the film.

There have been times in my adolescence where I gave up. I was like, 'I'm just never going to be pretty. I'm never going to be like one of those people on the front of magazines.' It always seemed really strange to me that the projection of how people are in advertisements looked nothing like the people who were actually buying them. You know what I mean? I never understood that mismatch, and now I really start to see that the people you see in the media are a lot more like people actually are.